Child Safety Standards

Who's Up mobile application

Who's Up (“the app”, “we”, “us”) has zero tolerance for child sexual abuse material (CSAM) and for any attempt to use our service to harm a minor. This document describes the standards we follow and how to report a violation.

If you are in immediate danger or aware of a child in danger, contact your local emergency services first. In the United States, call 911 and report to the National Center for Missing & Exploited Children (NCMEC) CyberTipline at report.cybertip.org or 1-800-843-5678.

1. Age requirement

Who's Up is intended for users 13 years of age or older. Accounts identified as belonging to a user under 13 will be removed and their associated data deleted.

2. Published standards

We prohibit, and will act on:

The app itself is limited by design: it does not allow photo sharing, free-form messaging, public feeds, or direct chat. Users signal availability to an approved friends list only. This reduces — but does not eliminate — opportunities for abuse.

3. In-app safety tools

4. How to report CSAM

If you encounter CSAM or suspect child exploitation tied to Who's Up, report it immediately to both of the following:

5. Our response to reports

On receiving a credible report of CSAM or child endangerment, we will:

  1. Preserve relevant account data and take the reported account offline pending review.
  2. Review the account's friend graph, session history, and any stored hashes or invites for a possible broader pattern.
  3. Report confirmed CSAM to NCMEC as required by U.S. law (18 U.S.C. § 2258A).
  4. Permanently ban the associated phone number and any linked accounts.
  5. Cooperate with valid law-enforcement requests.

If a reporter is the target of the abuse, we will notify them of the outcome to the extent permitted by law and without compromising an ongoing investigation.

6. How we detect violations

The app's surface area for harmful content is narrow: there is no photo, video, or free-form messaging feature. Detection relies on:

We do not currently use machine-learning classifiers or hash-matching against CSAM reference sets, because the app does not transmit or store user-generated media.

7. Account deletion and data retention for safety cases

When a user is banned for a child-safety violation, we retain the minimum data necessary (phone number hash, session metadata, the original report) for the period required by law. All other personal data is deleted in line with our Privacy Policy.

8. Standards governance

These standards are reviewed at least annually and any time a material feature ships that expands user-to-user interaction (e.g., photos, chat). Material changes are announced in-app and on this page.

9. Contact for child-safety compliance

For legal process, NCMEC coordination, or other child-safety matters:
Child-Safety Compliance — Best Day Life
Christopher Tolisano
bestday@bestdayfitness.com

For user-facing abuse reports, please use the same address above.